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UnF*ck Your Money
Most financial advice tells you WHAT to do.
UnF*ck Your Money explores how to do it when life, stress, fear, and overwhelm get in the way.
If information alone changed behavior, we’d all have perfect finances.
But we don’t.
Because we’re human.
We have nervous systems.
We have histories.
We have fears.
We have grief.
We have habits.
We have protective parts.
And those things show up in our bank accounts every day.
This podcast is for humans who know what to do but don’t do it. It’s about understanding what comes in their way.
Welcome to UnF*ck Your Money the podcast where go-getters learn how to create a calmer, more empowered relationship with money, themselves, and life.
Hosted by Behavioral Finance Coach & Somatic Practitioner Nadine Zumot, this podcast explores the intersection of money, behavior, nervous systems, self-trust, emotional wellbeing, and the very human reasons we struggle to follow through on what we already know would help.
So if you've ever thought:
"I know what I should be doing with money, so why can't I seem to do it?"
you're in the right place.
Through honest conversations, practical tools, nervous-system-informed education, and deeply human storytelling, Nadine helps listeners understand the emotional and behavioral patterns driving financial anxiety, emotional spending, avoidance, burnout, overgiving, and self-sabotage, so they can build financial stability without shame, overwhelm, or self criticism.
Because financial wellness isn’t just about numbers.
It’s about safety.
Capacity.
Self-trust.
And creating a life that actually feels spacious enough to enjoy.
Welcome. Enjoy the show. ♥️
UnF*ck Your Money
Transforming Our Financial Reality with Behavioral Neuroscientist Dr Val Rytova
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Welcome back to the Unf*ck Your Money Show with Nadine Zumot!
How do we leverage our neurocircuitry to create meaningful and long lasting changes to our financial realities?
In this episode, my guest, Behavioral Neuroscientist Dr Val Rytova and I dive into the fascinating intersection of money, trauma, and neuroscience. We explore how financial environments, trauma, and scarcity shape brain chemistry, nervous system responses, and even DNA through epigenetics. The conversation uncovers the neuroscience behind shame, fear of failure, and goal setting, offering actionable insights on how neuroplasticity can help rewire the brain for abundance and financial success. Whether you’re dealing with financial setbacks, money shame, or want to optimize your mindset, this episode provides tools to reorient toward positivity and growth at any age.
Key Takeaways
- Financial environments and trauma impact brain chemistry and DNA, but neuroplasticity allows us to rewire these patterns.
- Shame around money—whether from scarcity, debt, or wealth—has deep roots in the brain but can be transformed using neuroscience tools.
- Setting neuroscience-backed financial goals can make achieving them easier and more sustainable.
- Focusing on positivity, glimmers, and abundance rewires the brain for resilience and growth after setbacks.
- Neuroplasticity is possible at any age, and small, intentional practices support lifelong healing and transformation.
Keywords
epigenetics, neuroplasticity, moneyshame, scarcitymindset, nervoussystemhealing, traumahealing, brainchemistry, financialgoals, abundancemindset, nervoussystemresilience
Connect with Dr Val:
Dr. Val Rytova is a neuroscientist specialising in behavioural neuroscience, with expertise in brain mechanisms related to anxiety and social behaviour. She has a PhD focusing on these areas and is dedicated to promoting brain health and well-being. Her work often explores how lifestyle changes, such as yoga and meditation, can positively impact brain function and overall mental health. On top of this, she's also an amazing kite surfer!
Her mission is to bring Neuroscience out of the lab to the people. Aside from that she's also a mother and an avid kitesurfer.
www.drvalrytova.com
IG: https://www.instagram.com/love_of_brain/
⭐️ Book Your Introductory Session
If you’re tired of wondering why money feels harder than it should, I invite you to book a 1:1 Financial Wellness Session.
Together, we’ll explore the emotional, behavioral, and nervous system patterns driving your financial decisions, identify what’s getting in the way, and create a practical path forward that actually works for your real life.
Because I BET you don’t need more financial advice... you need help understanding why you're struggling to do what you already know would help.
You can book your session here.
⭐️⭐️⭐️⭐️⭐️ If this episode made you think, gave you a new perspective, or helped you feel a little less alone, would you do me a favor?
Leave a 5-star review on Spotify or Apple Podcasts and email me a screenshot. Reviews help this little podcast reach more go-getters who need it. And because I appreciate you, I’ll send you a special thank-you gift in return ♥️
~Podcast theme song by The Jilted Irony
